fbpx
// Make edits between here... // ...and here

Update – 29 March 2024

Thank you ever so much for your words of support and encouragement. I understand and appreciate that many of you are asking for confirmation that Rob will not continue to profit from the business. I can confirm that anything Rob receives (as we complete his removal from the business), will be based on historical earnings, […]

Read More

Update – 25 March 2024

Thanks to those of you who emailed me your specific concerns and questions. I am really committed to being transparent as we navigate the path forward. This means I will answer your questions to the entireEmail Marketing Heroes community, instead of replying individually. The four main questions come down to: First up, no, I absolutely […]

Read More

Update

As you may have heard, my business partner Robert Temple, was sentenced this week for a crime involving some of his personal actions. I want to assure you that this did not involve any part of the business. In fact, our business was never under any investigation. One of the most important concerns I understand […]

Read More
email marketing waitlist

Cool Techniques To Maximise The Power Of An Email Marketing Waitlist Before Your Next Launch

Can you use an email marketing waitlist for your next big launch? Maybe you have a membership or a course and want to generate excitement, curiosity, and demand. Can a waitlist help you do that? Also, how do you keep people on your waitlist warm? How long should you run a waitlist for, and how […]

Read More
email marketing success stories

How Our Client Lucas Reuterstig Saved His Business By Implementing Just Two Of Our Awesome Email Marketing Campaigns

We always say email marketing can help you make more sales, more predictably, and in less time. But you shouldn’t just take our word for it – that’s why we regularly share email marketing success stories from our amazing students. Our client Lucas Reuterstig is one of them. After joining our programme and implementing just […]

Read More
Click-through Rate Increase

Practical Ways To Increase The Average Click-Through Rate In Your Email Marketing

What’s a good click-through rate? How can you drive a click-through rate increase in your email marketing? Is it possible? Why does it even matter?  Let’s find out the answers to these questions – and more! SOME EPISODE HIGHLIGHTS: (0:11) Grab our amazing resource Click Tricks totally for FREE! (4:29) Why is your click-through rate […]

Read More
familiarity exposure

Tap Into The Mind-Blowing Power Of Familiarity Exposure Psychology In Your Emails To Boost Sales In Your Business

What is familiarity exposure? Also referred to as mere exposure, there’s a whole stack of theories around how the psychology of familiarity in marketing works and can help you make more sales.  That’s right. Become a ‘household brand’, and more people will buy from you. Want to know how it all works? Let’s find out. […]

Read More
customer transformations in email marketing

How To Show Customer Transformations In Your Email Marketing With Relatable Before-And-After Stories

Do you collect testimonials in your business? What’s the best way to show customer transformations in your email marketing? Can the success stories and case studies of your customers help you convert more of the people on your email list?  If you want to learn an easy way to go beyond your regular, commoner-garden testimonial, […]

Read More
Email Marketing Copywriting

Supercharge Your Email Marketing Copywriting By Mastering The Rule Of One For Maximum Impact

Want to find out how to immediately supercharge your email marketing copywriting? Then let’s find out about the Rule of One. This isn’t just a technique you can use in your email writing. You can use it across any kind of writing you do for your business – sales pages, sales videos… everywhere! And it […]

Read More
Leveraging The Power Of AI

How We Are Currently Leveraging The Power Of AI To Create A Smarter Business

Are you using AI in your business? Can it save you time, make you more efficient, and deliver a better experience to your customers? Depending on what you do and how you use AI, yes. So let’s talk about how we are leveraging the power of AI right now in our business. The ways we […]

Read More
Flash Sale Black Friday Campaign

Unlocking Your Next Flash Sale Black Friday Campaign By Maximizing Email Marketing & Social Media Chatbots – With The Amazing Natalie Ellis from BossBabe

Want to know how our friend Natalie Ellis from Boss Babe ran a super successful flash sale Black Friday campaign using a combination of social media chatbots and our email marketing campaigns?  If right now you’re thinking that Black Friday is far away, just know that this strategy can work for any other holiday or […]

Read More
email marketing trends for 2024

What’s NEW In Email Marketing? Check Out These Hot Email Marketing Trends For 2024

What’s the latest in the email marketing world? Let’s find out about the email marketing trends for 2024 and beyond. What can we all do to make our emails work even better for our businesses? (And yes, we’ll talk about AI, but probably in the way you expect us to).  Ready to go?  SOME EPISODE HIGHLIGHTS: […]

Read More
New Year's Emails

What To Send In Your New Year’s Emails To Get Your Clients Excited About Your Business (And Buy From You)

Should you take a break from emailing your subscribers during the festive period? And should you send something different in your New Year’s emails? Whether you have or haven’t taken a break from your email marketing over the last few weeks, here are some ideas you can use to get your subscribers excited about your […]

Read More

Master Your Metrics – Unleashing The Power Of Email Marketing Analytics

Do you track any email marketing metrics? How can you use your email marketing analytics to improve your email marketing? If this is a topic you’ve been avoiding, the great news is that looking at metrics, understanding them, and using them to your advantage isn’t as hard as it might sound. Just collect the right data, […]

Read More
Increased Revenue With Email Marketing

How April McMurtrey Increased Her Revenue By 400% In Just One Year – A Case Study

Is it possible to get awesome results from email marketing? Can email take your business from the brink of collapsing to amazing heights and success? Yes, it can. And we’re getting to hear from one of our clients – the lovely April McMurtrey from Learn Reading, who’s sharing how she increased her revenue by 400% […]

Read More