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Category - Email Tracking and Analytics

How To Audit Your Email Marketing

Have you ever done an email marketing audit? Want to find out what to check and what data to collect to improve your email marketing? Because (spoiler alert) what you think you should be doing is...

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Why Is My Email Marketing Not Working?

So, you’ve been emailing your subscribers every week (or more) but all of your hard work just doesn’t seem to be paying off… Your open rates or click-through rates might be lower than you’d like and...

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