
The E Newsletter Template You Need (To Save You Embarrassing Yourself)
Do you have a default e newsletter template? Most of us do, but is yours designed to prevent you from embarrassing yourself? Have you ever realised you’ve made a HUGE mistake in your email after you’ve pressed ‘send’ to your entire audience? This is why you need an e newsletter template. Most of us have received an […]

How To Increase Your Prices By Boosting Your Status
Have you ever wondered how some people are able to charge thousands for their products and others are charging much less? Are you stuck wondering how to increase your prices? It all comes down to one thing really, and that is status. The better your perceived status is in your marketplace, the less resistance you’ll […]

Bottomless Email Content To Promote Your Courses And Programs
Wouldn’t it be nice to never ever run out of new ways to promote your courses and programs? Do you find it hard to come up with emailing your list more often without being repetitive and boring? We’re sharing some awesome strategies you can use to promote your memberships and courses almost every day with […]

The Big Question – Should You Sell In Every Email?
It’s the question we all ask when we think about our email marketing strategy, is it okay to sell in every email? How do you ensure there’s a really good balance of sales and value in your emails without taking away from your ability to sell? What if we told you that you can use […]

BONUS EP: Messaging and Marketing In A Crisis COVID-19 Special Roundtable
We all love having the opportunity to talk about ourselves, right? Well, what if we told you that telling stories about your everyday life could actually make you sales? Can we get a hell yeah! How should you market yourself during a crisis like COVID-19? What kind of messaging is appropriate? In this special episode […]

How To Turn Everyday Life Events Into Mega Email Sales – Intruder Alert With Roy Furr
We all love having the opportunity to talk about ourselves, right? Well, what if we told you that telling stories about your everyday life could actually make you sales? Can we get a hell yeah! In fact Kennedy’s current email marketing strategies for one of his businesses is to send daily emails talking about what’s […]

How To Plan 3 Months Of Email Content In An Afternoon
Do you wish you could plan 3 months worth of email content in just one afternoon? It’s the dream, right? And we’re here to make that dream come true, hell yeah! This episode we’re discussing the exact strategy we use in our businesses to successfully plan and create enough email content to keep your subscribers […]

Write Addictive Email Newsletters – Recorded Live at #2020 Sorted
Sending email newsletters doesn’t have to be a chore, in fact, we’ve found a way to write email copy that will have your subscribers truly addicted to your emails! If you’ve got a list (little or large) then you’ve got an opportunity to increase engagement, build trust, get clicks, and make sales with every single […]

How To Use Email To Keep Your Members Engaged
We all work really hard to win customers, members, and subscribers. But do you work just as hard to keep them? It’s kinda old-school to just bring people in, get them signed up, and then hope that they’ll stick around. It’s way better for retention and reputation if you can use email to nurture them, […]

How To Use Email In Your Content Marketing Strategy
As the Email Marketing Heroes, people can sometimes assume that we favour email marketing over a content marketing strategy. That’s just not true! Although we’re huge fans of email marketing, that doesn’t mean that we don’t understand the importance of social media and content marketing too. In fact, we think that they can both work […]

How To Turn Customer Feedback Questions Into More Sales With Email
We hear people say a lot that you should send customer feedback questions to your email subscribers and find out what they want, and then give them exactly that! But how can you use the feedback you get from your email list and actually turn that into sales? What should you be asking? And what […]

How To Write More Personalised Emails With Mike Filsaime
Mike Filsaime has built an online empire by figuring out how to send more personalised emails so his email subscribers feel he’s talking right to them. But how do you send real personal-feeling emails to a list of sometimes thousands of people? Mike Filsaime is on The Email Marketing Show talking about the techniques he […]

Email Marketing Design: How To Choose Between Graphics vs. Text Only
We talk a lot about email content but how much time do you spend thinking about your email marketing design? It would be an easy assumption to make that the prettiest and most eye-catching design would get the most engagement but that’s not always the case. What people find attractive and appealing when it comes […]

Retargeting With Email Marketing – Scooping Up The Sales With Amy Bishop
Most people talk about retargeting as something you do with Facebook ads or Google ads, but actually, the original form of re-targeting was with email marketing. After working in all different departments in marketing including paid media, or as Amy calls it The Dark Side, Amy knows first-hand that most departments tend to keep to […]

6 Techniques To Segment Your Email Subscribers
What’s the one thing you can do to understand your email subscribers better and make your list more profitable? Well, it’s segmentation of course! Segmentation is the email marketing trick that we all know we should be doing but we aren’t all doing it nearly as well as we could be, which means people are […]