
Writing email every day vs batch writing in one go
Do you like to write your emails as you go, or are you a die-hard batcher? Many of us like to live on the edge, writing each and every day, whilst some of us simply couldn’t fathom such a thing. Whichever approach you prefer…that’s totally cool and you should always choose what works best for […]

Make People Realise How Awesome Your Products Are – Use Email To Boost Consumption with Erik Stafford
Someone’s just bought your online course…yay! But now what? Do you just leave them to it and never speak to them again, after your generic “thank you” email? Well, that’s what most people do… But, if your current customers could become your biggest advocates, spreading the word about you to the world and repeatedly bought […]

Customer Archetypes To Inject Personality Into Your Marketing – Nate Wright
What are customer archetypes and how can we use them to deeply connect and motivate our email subscribers? I wonder if you might be wearing the wrong hat in your campaigns? Most emails you’ll receive are from people playing a certain archetype (you’ll know the one we mean in a few minutes), but we want […]

Podcast Email List Growth Strategy with Charley Valher from Valher Media
What is your podcast email list growth strategy? You know, moving people from listening to your podcast to actually subscribing to your email list…how are you doing that? So you’ve got a podcast. Great! But how the hell do you go about getting your listeners onto your podcast email list? When much of your audience […]

Launch An Online Course the Non-Traditional Way with Chris Orzechowski
There is SO much work that goes into a new product launch it can be a right bloody nightmare! There’s all the promo videos, the sales pages, the social media content…..it’s just never ending. BUT, what if there was a way to bypass ALL of that stuff and still successfully sell your new product? In […]

Email AMP and the future of email marketing with Aweber CEO Tom Kulzer
The future of email marketing is here ladies and gentlemen, and it’s called email AMP. And we wanted to get someone very special on the show to tell you all about it. Aweber were one of the very first email marketing automation platforms in the world, and they send billions of emails every single month. Today, […]

3 Commandments Of Email Marketing
Because there’s nothing more self-aggrandising than calling them Commandments… Over the years, we’ve found LOTS of things that you should (or shouldn’t) do that can make a significant difference to how your email marketing performs. Today we thought we’d share three of them with you. Want to know what they are? Lucky for you, it’s what this […]

The E Newsletter Template You Need (To Save You Embarrassing Yourself)
Do you have a default e newsletter template? Most of us do, but is yours designed to prevent you from embarrassing yourself? Have you ever realised you’ve made a HUGE mistake in your email after you’ve pressed ‘send’ to your entire audience? This is why you need an e newsletter template. Most of us have received an […]

How To Increase Your Prices By Boosting Your Status
Have you ever wondered how some people are able to charge thousands for their products and others are charging much less? Are you stuck wondering how to increase your prices? It all comes down to one thing really, and that is status. The better your perceived status is in your marketplace, the less resistance you’ll […]

Bottomless Email Content To Promote Your Courses And Programs
Wouldn’t it be nice to never ever run out of new ways to promote your courses and programs? Do you find it hard to come up with emailing your list more often without being repetitive and boring? We’re sharing some awesome strategies you can use to promote your memberships and courses almost every day with […]

The Big Question – Should You Sell In Every Email?
It’s the question we all ask when we think about our email marketing strategy, is it okay to sell in every email? How do you ensure there’s a really good balance of sales and value in your emails without taking away from your ability to sell? What if we told you that you can use […]

BONUS EP: Messaging and Marketing In A Crisis COVID-19 Special Roundtable
We all love having the opportunity to talk about ourselves, right? Well, what if we told you that telling stories about your everyday life could actually make you sales? Can we get a hell yeah! How should you market yourself during a crisis like COVID-19? What kind of messaging is appropriate? In this special episode […]

How To Turn Everyday Life Events Into Mega Email Sales – Intruder Alert With Roy Furr
We all love having the opportunity to talk about ourselves, right? Well, what if we told you that telling stories about your everyday life could actually make you sales? Can we get a hell yeah! In fact Kennedy’s current email marketing strategies for one of his businesses is to send daily emails talking about what’s […]

How To Plan 3 Months Of Email Content In An Afternoon
Do you wish you could plan 3 months worth of email content in just one afternoon? It’s the dream, right? And we’re here to make that dream come true, hell yeah! This episode we’re discussing the exact strategy we use in our businesses to successfully plan and create enough email content to keep your subscribers […]

Write Addictive Email Newsletters – Recorded Live at #2020 Sorted
Sending email newsletters doesn’t have to be a chore, in fact, we’ve found a way to write email copy that will have your subscribers truly addicted to your emails! If you’ve got a list (little or large) then you’ve got an opportunity to increase engagement, build trust, get clicks, and make sales with every single […]