How Can I Use A/B Testing To Improve My Email Marketing Results?
Do you want more people to open, click, and buy from your emails? This week, the spotlight is on A/B testing and how we can use it to improve our open rates, clicks and conversions so that we can maximise the sales from our email marketing. Let’s do this! Want to get more sales from […]
What’s The Most Effective Way To Nurture Leads Through Email?
With the rise of new channels and platforms, from SMS to WhatsApp – email is still the highest performing revenue generator. But the important question: how do you take your subscribers and nurture them right through to becoming customers? That’s exactly what we’ll be talking about in this episode – let’s dive in! Want to […]
How Do I Write Email Copy That Sells Without Being Pushy?
Do you want to make more sales with your emails without coming across as pushy or salesy? It’s a big challenge most email marketers face so in this episode, we’re diving into how to strike the perfect balance of enthusiasm, authenticity, and simplicity so that you can send more emails and make more sales. Let’s […]
How To Get Back On The Email Wagon When You Fall Off (Back To School Edition)
Falling off the email marketing wagon happens to the best of us. Whether life got busy, a launch took up your focus, or you just fell out of the habit – it happens. And if your list hasn’t heard from you in a while, it’s tempting to wait for the “perfect” moment to restart (eg. […]
How Do You Get Your Customers To Buy And Buy Again?
Ready to tackle one of the biggest challenges in the world of online business? With rising ad costs and stiff competition for new leads, maximising the lifetime value of every customer is more important than ever. Let’s take a deep dive into how we can turn new customers into repeat customers that keep coming back […]
How We Turned 1 Product Into $2.4million
We’re Kennedy and Fifi, and this week, we’re going to take you behind the scenes of how we transformed a single product here at Email Marketing Heroes, into a massive $2.4 million in revenue. PLUS – we’ll break down each of the core principles we used too so that you can use these to scale […]
Creative Email Batching Techniques That Will Save You Time & Energy
Do you batch your emails? Can batching improve your email marketing? Does it make the process any easier or quicker? We’re Kennedy and Fifi, and these are some of the questions we answer in this podcast episode because we’ve all been there – staring at a daunting list of emails to send, not knowing where […]
How To Keep Your Email Marketing Tidy (Tags, Automations and Subscribers)
Let’s face it, your email marketing platform can get really messy, really quickly if you’re not organised. With automations, tags, and campaigns flying all over the place, things can go from zero to chaos in no time. That’s why, in this week’s episode of ‘The Email Marketing Show’, we tackled how to stay organised with your […]
How to Come Up With Your Next Email Campaign (Without Overthinking It)
One of the most common challenges that email marketers face is coming up with new email campaigns. We’re Kennedy and Fifi, and whether you’re stuck on what to say or when to send it, that’s exactly what we’re tackling in this week’s episode of The Email Marketing Show! Want to get more sales from your […]
How to Measure Email Marketing Success with the Right Numbers
When it comes to running a business, it can feel like you’re constantly drowning in numbers. Open rates, click-through rates, conversion rates—it’s easy to get lost in data. But here’s the truth: most of these numbers don’t actually matter. So, which ones do? We’re Kennedy and Fifi, and that’s exactly what we’re tackling in this […]
How We Are Currently Leveraging The Power Of AI To Create A Smarter Business
Are you using AI in your business? Can it save you time, make you more efficient, and deliver a better experience to your customers? Depending on what you do and how you use AI, yes. So let’s talk about how we are leveraging the power of AI right now in our business. We’re Kennedy and […]
How To Send Promotional Emails WITHOUT Annoying People
Today, we’re diving into a common fear many marketers have: sending promotional emails without being seen as annoying. We’ve all been there—hovering over the “send” button, worrying about how our emails will be perceived. We’re Kennedy and Fifi, and today we’re going to unpack this together and help you send those emails with confidence! Ready […]
9 Psychological Things That We Use In All Of Our Campaigns
How do you make sure you get better results, more engagement, and more sales using email marketing campaigns? You need to understand the psychology of marketing. We’re Kennedy and Fifi, and today we’re going to share the 9 psychological strategies that we successfully use in all our email marketing campaigns. Ready to discover all our […]
How To Sell More By Tapping Into The Power Of Buyer Psychology In Your Email Marketing
How can you make your email marketing more effective? How do you sell more? By using buyer psychology in your email marketing. We’re Kennedy and Carrie, and we’re sharing all the good stuff about that. Ready? Then buckle up! SOME EPISODE HIGHLIGHTS: (0:30) Want to carry on with the conversation? Join our FREE Facebook group. […]
The 7 BEST Email Marketing Strategies That Shouldn’t Work (But Absolutely Do!)
What are the BEST email marketing strategies out there? Well, we have 7 strategies for you that shouldn’t work, but they absolutely do! We’re Kennedy and Carrie, and the things we’re going to share might surprise you. But trust us, they work! Ready to get all the good stuff? SOME EPISODE HIGHLIGHTS: (0:33) Want to […]