Customer Archetypes To Inject Personality Into Your Marketing – Nate Wright
What are customer archetypes and how can we use them to deeply connect and motivate our email subscribers? I wonder if you might be wearing the wrong hat in your campaigns? Most emails you’ll receive are from people playing a certain archetype (you’ll know the one we mean in a few minutes), but we want […]
Podcast Email List Growth Strategy with Charley Valher from Valher Media
What is your podcast email list growth strategy? You know, moving people from listening to your podcast to actually subscribing to your email list…how are you doing that? So you’ve got a podcast. Great! But how the hell do you go about getting your listeners onto your podcast email list? When much of your audience […]
Launch An Online Course the Non-Traditional Way with Chris Orzechowski
There is SO much work that goes into a new product launch it can be a right bloody nightmare! There’s all the promo videos, the sales pages, the social media content…..it’s just never ending. BUT, what if there was a way to bypass ALL of that stuff and still successfully sell your new product? In […]
Email AMP and the future of email marketing with Aweber CEO Tom Kulzer
The future of email marketing is here ladies and gentlemen, and it’s called email AMP. And we wanted to get someone very special on the show to tell you all about it. Aweber were one of the very first email marketing automation platforms in the world, and they send billions of emails every single month. Today, […]
The E Newsletter Template You Need (To Save You Embarrassing Yourself)
Do you have a default e newsletter template? Most of us do, but is yours designed to prevent you from embarrassing yourself? Have you ever realised you’ve made a HUGE mistake in your email after you’ve pressed ‘send’ to your entire audience? This is why you need an e newsletter template. Most of us have received an […]
Who Should Do Your Email Marketing?
Are you really the best person to be doing your email marketing? When you start a business one of the first things you do is figure out what you’re good at, and what you’re not so good at. So if you absolutely love writing email copy but working out the technical side of things makes […]
How To Use Email Tags And Custom Fields – We’re ALL Doing It Wrong With Neil Kristianson
Everybody has their own way of organising the email tags and segments within their email marketing system, but is there a right way and a wrong way? Surely if there was a better way to do it that would speed up your processes and make your email marketing more effective, you’d want to know, right? […]