Listen up: you’ve been duped. Everyone’s obsessing over subject lines and clickbait tactics, but they’re missing the real magic. Today, we’re diving into 7 email hacks that make your life easier, your emails better, and your sales higher. Oh, and there’s one sneaky tip in here that NO ONE’s talking about. Let’s do this.

Hack #1: Separate Thinking from Writing

Stop making email writing harder than it needs to be. The trick? Don’t do everything at once. Split the thinking and the writing into two steps. First, batch out a load of email ideas. Think about your product, what problems it solves, your credibility, and stories from your life—yes, even the weird ones. Later, when you sit down to write, boom… ideas are already there.

Imagine this: instead of staring at a blank screen like a zombie, you’ve got a stack of ideas ready to go. That’s how pros work. Game-changer.

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Hack #2: Story Prompts Are Your Secret Weapon

“I have nothing to write about.” Lies. Your life is full of stories—you just need to remember them. Enter story prompts. These bad boys jog your memory about moments you can turn into emails. Once, I literally wrote an email about not leaving the house all day. True story.

I’ve got 365 prompts for myself (yeah, I’m that extra). They’re like little keys that unlock stories you forgot existed. Spoiler: your readers love personal stories. They build connection and trust, which means more sales for you. Boom.

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Hack #3: Boost Open Rates Without the BS

Let’s talk open rates. Your email’s worthless if no one opens it. Sure, subject lines matter, but there’s more to the story. Your “from name” should feel familiar, and you’ve got to email consistently. When you show up regularly with killer content, your readers actually look forward to seeing your name in their inbox.

Email sporadically, and you’re just some rando they’ll ignore. Email often, and you’re the reliable mate who always delivers the goods. Easy choice.

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Hack #4: Nail the Opening Line

Here’s the biggie no one talks about: your opening line. It’s the dealbreaker. If your first line sucks, the rest of the email doesn’t stand a chance. Harsh, but true.

A strong opening line grabs attention and sets the vibe. Plus, having a stash of killer openers on hand saves you from the dreaded blinking cursor of doom. Trust me, once you nail the first line, the rest flows like magic.

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Hack #5: Make Links So Obvious They Can’t Miss ‘Em

You’ve seen those emails where you’re like, “Where’s the bloody link?” Don’t be that person. Highlight your links. Bold them. Underline them. Make them buttons if you have to. Just don’t make your readers play hide-and-seek.

People skim emails, especially on their phones. If your link doesn’t stand out, it’ll get lost in the scroll. And don’t use the same boring “Click here for more” every time. Switch it up. Keep it fresh. Keep it obvious. Job done.

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Hack #6: Your PS Is a Sales Goldmine

Fact: 90% of people read the PS. So why are most people wasting it? Your PS is prime real estate. Use it to drive action, remind readers of your offer, or drop a killer line that makes them want to scroll back up. It’s like a mic drop at the end of your email… except it makes you money.

Stop sleeping on your PS. It’s where the magic happens.

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Hack #7: Subject Lines That Slap

Yes, subject lines matter. But here’s the twist: don’t just be clever—be congruent. Your subject line should set the tone for the email inside. Think of it like a movie trailer. It hooks them in without giving away the whole plot.

One of my favourite tricks? Use something unexpected, like “00:00:00”—a fake countdown timer. It grabs attention, creates urgency, and gets the job done. Simple as that.

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Bonus Hack: Batch It Crazy

This one’s for the overachievers. Batch your emails. I call it “Batch It Crazy.” Spend an hour or two brainstorming, drafting, or finishing a bunch of emails in one go. It’s like meal prepping for your inbox. Instead of panicking about what to send each day, you’ve got a library of emails ready to roll.

Efficiency? Check. Sanity? Double check.

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Ready to Level Up Your Email Game?

Here’s the deal: these hacks work. They’re not fluff. They’re not theory. They’re real-world, tested strategies that make your emails better, faster, and more effective.

Want to take it a step further? I’ve bundled everything you need into the ultimate email marketing toolkit. Story prompts, opening lines, PS examples, subject line tricks—all of it. Normally, it’d cost you an arm and a leg, but right now, it’s just $28. Yep, 28 quid for the keys to email greatness.

Go grab it at emailmarketingheroes.com/28. Your emails (and your bank account) will thank you.

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Share the Love

These hacks don’t just work—they’re fun to use. So go ahead, try them out. Watch your emails get opened, read, and clicked like never before. And hey, if you know someone struggling with email marketing, share this with them. Let’s fix boring emails one inbox at a time.

Now, go write something brilliant.